Maks Kulicki - Product Engineer & Tech Generalist

From idea to product to revenue

I'm Maks Kulicki and I will get your product validated, built, and distributed:

  • Have an idea → I'll validate, fine-tune business model, and build it
  • Have a MVP → I'll help you get traction or prepare for funding
  • Have a product → I'll optimize distribution and scale revenue

$2.3M+ bootstrapped revenue · 30+ projects participated · 100+ people hired

Product Engineer&Tech Generalist

Root approach

Data-driven product building

Data-driven product building means decisions across the product lifecycle are guided by evidence, not assumptions.

01

Thesis

Who is a product for, what problem it solves, how it sells, and what must be true for it to work.

02

Evidence

User behavior, market metrics, feedback, and aggressive experiments before expensive build decisions.

03

Iteration

Design, build, launch, measure, and refine the product around what the evidence shows.

Experiments-first

Process

SetupExperimentBuildCompoundDataLoop

01

Setup

Shape thesis

I turn your idea into clear, testable assumptions.

Example Milestones

  • ICP & offering map
  • Competitor analysis
  • Technology assessment

02

Experiment

Verify

I test assumptions with prototypes, simulations and real-world feedback.

Example Milestones

  • Business model simulations
  • Market validation results

03

Build

Ship v1

I build the first product's version myself, lead your team, or help you hire one.

Example Milestones

  • Product v1
  • Launch strategy

04

Compound

Scale what works

I turn early traction into a flywheel system that runs without me.

Example Milestones

  • Growth engine
  • Fundraising & deal assets
  • Handover

Case studies

Selected Works

01

EyeRelief

Eye care ecosystem

EyeRelief is healthcare startup bringing together safe, evidence-based strategies for preventing and relieving digital eye strain.

Visit website

My role: Founder · Product Engineer

View my work

02

Goonboard

Cyberpunk 2077 The Board Game

A cooperative tactical adventure where players take on the roles of iconic characters trying to survive in Night City. Backed by over $11,000,000 in crowdfunding.

Visit website

My role: Tech consultant

View my work

03

Codigee

Flutter Consultants recognized by Google

Codigee is a development agency building cross-platform products for Android, iOS, web, and beyond.

Visit website

My role: Hands-on CTO

View my work

04

Millennium

Global Retail Banking Innovation Awards'24

A banking application for corporate clients, built from scratch in a high-security enterprise environment.

Visit website

My role: Senior mobile developer

View my work

Bottom line

Build what matters. Cut the rest.

If you need someone who can move between product, engineering, growth, and business decisions, start with an intro call. We will define the sharpest next step and what should not be built yet.

Let's talk

hello@kulicki.tech